Thursday, 22 March 2012

Thinking about the Questionnaire

The purpose of this project is to determine whether certain musical techniques can help portray certain word or emotions that coincide with a company's brand message.

factors that need to be taken into consideration are:
  • To rule out whether pairing the audio logo with a visual will affect survey results.
  • age range/target marketing
  • how the questions can be analysed after.
  • how much info to give about the brand before hand

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